What is a SWOT Analysis? (SWOT Template and Examples)
Apr 24, 2019·A SWOT analysis lists the good and bad things about your business, both from an internal and external viewpoint, by identifying strengths, weaknesses, opportunities and threats. SWOT analysis sounds like some kind of scary accounting process—it’s not. Doing a SWOT analysis doesn’t involve addition or subtraction, but it is very helpful.